From 2003 to 2011, I designed and produced literature for the Department of Planned Giving at Carnegie Mellon University. This literature, marketed to CMU alumni, reflects new and old images of the campus, and information on how to giveback to their alma mater through planned giving tax shelters. I worked with Jane Bradford, the Director of Planned Giving, also a private consultant in the field.
Below, we produced a brochure to target the alumni of the Carnegie Institute of Technology, the engineering school, and a series of postcards to reach out to alumni faculty. All the initiatives we produced were very successful.
Below, we produced a brochure to target the alumni of the Carnegie Institute of Technology, the engineering school, and a series of postcards to reach out to alumni faculty. All the initiatives we produced were very successful.
